Bayern Basketball extends with bwin.party - 29th September 2014

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German Basketball Bundesliga champion FC Bayern Basketball has extended its partnership with online gaming operator bwin.party.

The deal will run for two years, from 2014 until 2016.

The new agreement will extend a partnership that began in 2011.

The operator also has a partnership with FC Bayern Basketball’s sister football club, Bayern Munich.

Daniele Sano, head of sponsorship and events at bwin.party, said: “We are delighted to extend the partnership with FC Bayern Basketball, as we are also a long-term premium partner with the football club.

“The cooperation with a strong brand like FC Bayern Munich fits our position as a leading sports betting company in the German and international market.”