How WWE expands into new products and finds partners (multimedia)

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WWE Wrestling Business Entertainment Multimedia

Multimedia

Published on 20 Mar 2014
George Barrios, chief strategy officer and CFO for WWE. In February 2014, it launched the first ever 24/7 streaming video network "over-the-top" (OTT), delivered via the Internet to consoles and devices including Sony Playstation, Microsoft Xbox, Apple TV, Android and Apple phones, Smart TV and the Kindle Fire.

Barrios sat down with CFO at our Rising East conference in Miami Beach to talk about WWE's global and digital expansion, including how the company decides when to partner.

Read more from the interview at http://ww2.cfo.com/growth-companies/2014/03/wwe-goes-top-video/