VS Mercedes-Benz and the world
is planning a smaller version of its Panamera limousine,
which would mark the brand's entry into the mainstream
market. The junior Panamera is part of Porsche's ambitious
plans to sell 200,000 vehicles by 2018.
downsized road car is set to be a five-door fastback
like its bigger brother and will compete head-on in
Germany's lucrative premium segment against the BMW
5-Series and Mercedes E-Class.
boss Matthias Mueller told Focus news magazine that
the new car, which has been on the drawing board for
several years, would still be priced above 50,000
euros (66,400 dollars) on the domestic market. Mueller
described the figure as "the magic limit"
below which the luxury maker would not pitch a production
car so as not to endanger its upmarket image.
new, Ferrari-beating Porsche would slot in above the
iconic rear-engined 911. Mueller said production of
the car, codenamed Porsche 960, was highly likely.
Another project in the pipeline is a Targa drophead.
is Porsche terminology for a semi-convertible with
a removable roof section. "We could see ourselves
reviving the Targa 964 just like we did 20 years ago,"
currently produces the 911, the Cayenne, the Panamera
and the Boxster/Cayman. A small SUV, the Macan, is
also poised for production.
is owned by Volkswagen and posted record production
for 2012. In November it announced it had sold 128,978
units or 8.5 per cent more than in the whole of 2011.