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Who should WWE Champion CM Punk choose to face at Hell in a Cell: John Cena or Ryback? - 9th October 2012 (Credit: WWE)

Behind one cage door is John Cena — a 10-time WWE Champion, a veteran of this unforgiving match who will do whatever it takes to reclaim the coveted title he hasn’t held in more than a year.

Behind the other cage door is Ryback — a snarling, ferocious beast who has devoured every Superstar in his path and just keeps demanding to be fed more and more.

Which Hell in a Cell would you choose to step inside?

That is the unenviable decision that CM Punk now faces after Mr. McMahon issued an ultimatum to the WWE Champion at the close of Monday night's Raw. For Punk, it comes down to picking between the devil he knows or the devil he doesn't have the slightest clue about. On the surface alone, it seems like the choice should be Cena, especially considering his recovery from elbow surgery. But if you look closer, you'll realize that it's not all that simple for The Straight Edge Superstar.

WWE.com is here to examine the pros and cons of both options Punk has to choose from as Hell in a Cell looms just weeks away. Which opponent he selects might make all the difference between extending his impressive WWE Title reign and losing the grip on his championship gold completely ...

Even if you believe that Cena will be fully recovered from elbow surgery in time for Hell in a Cell — and there's a good chance he won't be — history indicates that this match could work in the WWE Champion's favor. Punk and Cena have gone head-to-head more than 10 times dating back to 2009, but it's Punk who has come out on the winning end of two of their most important clashes for the WWE Title.

In 2011, The Straight Edge Superstar defeated Cena at Money in the Bank and took him down again one month later at SummerSlam. Punk even knows how Cena typically operates inside the confines of Hell in a Cell, having battled him and Alberto Del Rio in a Triple Threat Match at Hell in a Cell 2011. With a devious mastermind like Paul Heyman giving Punk advice from outside the Cell, conquering Cena might even be easier than those past showdowns.

It's also apparent what Cena wants: the WWE Championship. Ryback, on the other hand, might not care about the title more than he cares about the destruction of his opponents. Is Punk ready to be trapped inside a steel structure with an unpredictable wrecking machine? Yeah, facing Cena definitely feels like the much safer alternative.

For several weeks, Punk has been clamoring for respect ad nauseam. He's tried to demand it with his words and even beat it out of WWE Legends like Bret "Hit Man" Hart and Mick Foley. But if Punk really wants to prove himself worthy of everyone's respect, how about accomplishing something no other Superstar has been remotely able to do? Yes, we're talking about being the first to defeat Ryback.

Getting inside Hell in a Cell with the 6-foot-3, nearly 300-pound juggernaut is a ridiculously scary proposition, but if Punk could break Ryback's food chain, he'd have a victory that would silence the doubters and possibly make his WWE Championship reign be viewed as one of the very best of all time. There may not ever be a greater proving ground match for The Straight Edge Superstar than the one that stands in front of him right now.

Simply put, Ryback could be the Andre the Giant to Punk's Hulk Hogan. (Credit: WWE)

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WWE rolls with Stones' 'Shot' show - 15th October 2012
(Variety)

Company to produce, distribute the pay-per-view concert

WWE is going on tour with the Rolling Stones.

As part of the band's 50th anniversary, WWE will produce and distribute the live pay-per-view show "One More Shot" for the Stones' final show, performed at the Prudential Center, in Newark, N.J., on Dec. 15.

"WWE is ecstatic to bring the Rolling Stones into your living room," said WWE chairman-CEO Vince McMahon.

The tour, to take place at four arena shows in London and New York, is a partnership between Endemol, which co-manages the international digital rights to the Rolling Stones "50 and Counting" shows, and Dainty Group. The performances will see the band working once again with two longtime collaborators, set designer Mark Fisher and lighting director Patrick Woodroffe, who are designing an all-new, custom-built set, with a stage based on the band's ubiquitous and celebrated tongue and lips logo that reaches out into the crowd.

WWE was asked to participate after proving it can turn live events throughout the year, including its biggest show, "WrestleMania," into major moneymakers through PPV. "WrestleMania 28," held April 1 at Miami's Sun Life Stadium, generated a record 1.3 million buys, earning $67 million.

But WWE also has been looking to monetize its production biz further through concerts and other deals, with the Rolling Stones show one of the first high-profile pacts it's announced so far.

The Rolling Stones live shows will also mark the launch of new touring venture Virgin Live from the Dainty Group and Richard Branson's Virgin.

"In the future Virgin Live plans to make a real difference to how fans experience, interact and enjoy live events," Branson said.

Anniversary also will be feted with the release of the Rolling Stones' "GRRR!" album on Nov. 13, a greatest hits collection that includes new songs "Doom and Gloom" and "One More Shot," recorded recently in Paris, marking the first new recordings from the band since their 2005 album "A Bigger Bang."

A new film, "Crossfire Hurricane," directed by Brett Morgen and chronicling the Stones' career, will receive its worldwide premiere Oct. 18 at the London Film Festival and bow on HBO on Nov. 15. It will air on BBC Two in the U.K. the same month.

In addition, from Nov. 15-Dec. 2, the Museum of Modern Art in New York City will host "The Rolling Stones: 50 Years on Film," a comprehensive film retrospective that chronicles the band from the mid-1960s until today.

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Shaquille O’Neal Close to WWE WrestleMania Deal?; Latest on Brock Lesnar’s Return...

According to the Wrestling Observer Newsletter, Shaquille "Shaq" O’Neal has reportedly been closing in on his WWE WrestleMania deal, and he may have already agreed to business terms.

WWE creative has been told to start thinking about weaving O’Neal into storylines - likely for a match with The Big Show (Paul Wight).

Due to its John Cena vs. The Rock main-event, WrestleMania 28 is a strong contender to set the all-time buyrate record, and WWE is striving to do everything it can to push the interest and buy rates to the moon. Adding Shaquille O’Neal into the equation, especially with Shaq should help further the event’s must see statue as WWE’s biggest WrestleMania of all-time.

Regarding a Brock Lesnar return, no one has been provided any reason to expect it will happen at this year’s WrestleMania, but it might just happen. WWE top brass Vince McMahon reportedly told at least one creative staff member that it is not a foregone conclusion a Lesnar return would include the return of Paul Heyman as his manager.

Recently returned WWE Superstar, Chris Jericho, for what its worth, has been having little verbal jabs at Lesnar, so we will have to see if that develops into something more.

In any event, this years WrestleMania should be awesome.

For recent updates on pro wrestling keep checking the Wrestling News Media www.wrestlingnewsmedia.com web blog along with the website of our friends over at Wrestling.net.au

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UFC 104: Machida vs. Rua Card Finalized

The UFC’s return to Southern California is complete as the UFC has officially confirmed the 9 remaining bouts on the card.

UFC 104 will feature a light heavyweight title bout between undefeated champion Lyoto Machida and former Pride middleweight Grand Prix champion Mauricio “Shogun” Rua.

Heavyweights Cain Valasquez will also be taking on former IFL standout Ben Rothwell in the co-main event.

The remaining bouts that have been made official by the UFC are:

Josh Neer vs. Gleison Tibau
Joe Stevenson vs. Spencer Fisher
Anthony Johnson vs. Yoshiyuki Yoshida
Antoni Hardonk vs. Pat Berry
Yushin Okami vs. Chael Sonnen
Jorge Rivera vs. Rob Kimmons
Ryan Bader vs. Eric “Red” Schafer
Kyle Kingsbury vs. Razak Al-Hassan
Stefan Struve vs. Chase Gormley

UFC 104 will take place in the home of the 2008-2009 world champion Los Angeles Lakers, STAPLES Center, on October 24th.

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Pay-per-view is the system in which television viewers can purchase events to be seen on TV and pay for the private telecast of that event to their homes later. The event is shown at the same time to everyone ordering it, as opposed to video on demand systems, which allow viewers to see the event at any time. Events can be purchased using an on-screen guide, an automated telephone system, or through a live customer service representative. Events include feature films, sporting events, and adult movies.

History

Pay-per-view has been around since the 1970s, when the NBA's Portland Trail Blazers began using the system after winning the championship in the 1977 season. During that time, it was operated on a few pay-TV services such as Z Channel, SelecTV, and ON TV in select markets throughout the 1980s.

In 1985, the first U.S. cable channels devoted to Pay-Per-View Viewer's Choice Canada, Cable Video Store, and Request TV began operation within days of each other. Viewers Choice was available to both home satellite dish and cable customers, while Request was available to cable viewers but would not be available to dish owners until the 1990s.

However, the term "pay-per-view" wasn't widely used until the 1990s, when companies like iN DEMAND, HBO, and Showtime started using the system to show movies and some of their productions. In Demand would show movies, concerts, and other events, with prices ranging from $3.99 to $49.99, while HBO and Showtime, with their legs TVKO and SET Pay Per View, would offer championship boxing, with prices ranging from $14.99 to $54.99.

ESPN has shown college football and basketball games on pay-per-view. The boxing undercard Latin Fury, shown on June 28 of 2003, became ESPN's first boxing pay-per-view card and also the first pay-per-view boxing card held in Puerto Rico. Pay-per-view is also a very important revenue stream for professional wrestling companies like WWE, which shows fifteen pay-per-view events a year, and TNA, which initially offered weekly pay-per-view in lieu of a national cable television show but now offers monthly pay-per-views like WWE.

World Wrestling Entertainment (WWE) currently holds the rank for most PPV's sold per year.

Availability

In the U.S., two direct-to-home (DTH) digital broadcast satellite (DBS) providers DirecTV and Dish Network allow customers to order with the remote control. The unit later calls out using an 800 number and connects via modem, adding the cost of the movie to the account. Digital cable subscribers also have this capability, using the bidirectional capabilities of digital cable technology instead of a telephone line. Similar systems are in use by Sky Digital in the United Kingdom and Foxtel and Optus in Australia.

In Canada, Viewer's Choice offers pay-per-view services through various Canadian satellite TV and digital cable television providers, including Rogers Digital Cable and StarChoice. Prices range from $4.99 CAD for movies, up to $20 CAD or more for special events. Bell ExpressVu delivers its own pay-per-view service, Vu!, to its satellite subscribers. Prices range from $4.99 CAD up to $20 or more for special events. It also runs Venus, an adult pay-per-view service, to its satellite subscribers for $9.99 per movie.

Pay-per-view has also been introduced in Europe and many other areas of the world. In the UK, Sky's PremPlus and Sky Box Office services have proved popular with viewers. (Credit: Wikipedia)