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Netflix
users don't play games - October 2022
Netflix
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By
Greg Tingle
Netflix
users don't play games! LinkedIn News! Ok, about 1
percent do. As I wrote and advised Netflix recently,
how about some combat sports (boxing, wrestling and/or
MMA) and a surfing and extreme sports themed games?
Even some movie and TV themed games and then you may
have something to get a bit excited about. It's cost
effective for Netflix to add games via OTT (Over The
Top), however let's listen to the Netflix client base
more closely is my overall suggestion. Games that
the customers actual want and would play. I hardly
ever play videogames but give us WWE, AEW, New Japan
Pro-Wrestling, NWA, RetroMania, UFC,.Mike Tyson's
KO, WSL, X-Games etc and then you've got something
that will sell itself and actually generate positive
buzz. Netflix Marketing and Business Development..
you are welcome. Offer us the contract like SMH and
Kayo did previously and then we will really give you
the nuts and bolts solution to the problem of Netflix
Games. Game on, and we know Binge and Foxtel Group
are watching this space also. Could be heading for
a Main Event says former Optus ex PPV executive. The
game of business continues.
References
Netflix
users don't play games (LinkedIn News)
Netflix
is expanding its push into video games, but few subscribers
are playing along (CNBC)
Nobody
is playing Netflix games – but why? (TechRadar)
Netflix:
Escape The Undertaker
Updates
Wednesday,
October 5, 2022
I
telephoned Netflix Help and reached "Josh".
I mentioned my expertise in subscriber television,
gaming, digital business etc, and also that my credentials
are with Netflix Australia. I boldly said that I believe
I can take the Australian Netflix subscriber base
playing their games from 1 percent to 10 to 30 percent
within 3 to 6 months if given the choice. Josh was
silent. I said "Perhaps you are not allowed to
comment". He confirmed. I said I've been writing
about Netflix and Netflix Games and will continue
to do so. Overall I am a happy Netflix subscriber
but there is a huge disconnect with the gaming service!
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