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Social Media: News

Markets, Cryptos and Culture

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LinkedIn b2b Business Lifts For Media Man Group and Associates

Alphabet/Google Cracks TIME 100 Cover

TKO/WWE In And Out Of The Ring Continues; Up and Down Cycle; TKO's Nick Khan Offers Positive Vibes To US Admin Re Ali Act Amendment

TKO's LinkedIn Continues To Enjoy Strong News Media Buzz; Google LinkedIn Numbers Up; Rinto Tinto (Mining) Strong LinkedIn Media Vibes And Buzz

Media Man LinkedIn and X Up; TKO News Flashbacks

Google/Alphabet Earnings

May 1, 2026

(Sydney, Australia To Wall Street, New York)

ASX 200 futures are pointing up 127 points/1.5% to 8795.

AUD +1.2% to US72.00¢

Bitcoin $77,105.63 +2.16%

Wall St:
Dow +1.6%
S&P +1%
Nasdaq +0.9%

VIX -1.92 to 16.89
Gold -0.04% to $US4616.09 an oz
Brent oil -3.4% to $US114.01 a barrel
Iron ore +0.7% to $US107.80 a ton
10-year yield: US 4.37% Australia 5.06%

Coffee 285.55 -5.15

Cocoa 3569.00 +159

Numbers Double Check

May 1

Australian Dollar: $0.7195 USD (up $0.0085 USD)
Iron Ore: $107.80 USD (up $0.75 USD)
Iron Ore: $105.53 USD (up 0.74 USD)
Oil Price (West Texas): $105.63 USD (down $2.86 USD)
Gold Price : $4,622.32 USD (up $78.35 USD)
Copper Price: $6.0245 USD (up $0.0980 USD)
Dow Jones: 49,652.14 (up 790.33 points)

TKO Group Holdings Inc
$186.09
+2.38 +1.30%
Lead Up
$183.71
-0.87 -0.47%

Alphabet Inc Class A
$384.80
+34.86 +9.96%
Lead Up
$349.94
+0.13 +0.037%

NVIDIA Corp
$199.57
-9.68 -4.63%
Lead Up
$209.25
-3.82 -1.79%

Meta Platforms Inc
$611.91
-57.21 -8.55%

News

Alphabet, Microsoft, Amazon, and Meta Platforms Report Q1 2026 Earnings Beating Expectations

Alphabet reported Q1 2026 revenue of $109.9 billion and EPS of $5.11, surpassing estimates, with Google Cloud revenue up 63% to $20 billion.

Microsoft reported fiscal Q3 2026 revenue of $82.89 billion and EPS of $4.27, beating expectations, driven by 39-40% Azure growth.

Amazon reported Q1 2026 revenue of $181.5 billion and EPS of $2.78 exceeding forecasts, with AWS up 28%, while Meta reported Q1 2026 revenue of $56.3 billion and EPS of $10.44 above estimates.

News

Biz (Aust)

May 1

ASX extends fall as oil tops $US126 a barrel

The Australian sharemarket lost ground on Thursday, after a spike in the crude oil price in response to growing fears that the Iran war will escalate; the S&P/ASX 200 shed 0.2 per cent to close at 8,665.8 points. South32 fell 5.4 per cent to $4.03, Evolution Mining was down 5.3 per cent at 11.90 and Woolworths finished 7.8 per cent lower at $34.39. However, WiseTech Global was up 3.4 per cent at $42.72 and ASX Limited added 5.1 per cent. (RMS)

News

Golf/Heath/Politics/Property

Mental health 'at risk' if Defence golf courses sold

The federal government announced in February that it would sell 67 military sites in the wake of an independent audit that found they had little strategic value, with five defence-owned golf courses among the sites under scrutiny. They include the Fairbairn Golf Club in Canberra, with club president Brian Depree urging the government not to sell it to property developers. He says it helps to provide mental support for current Defence members and veterans, and selling it and other defence courses would be at odds with the Royal Commission into Defence and Veteran Suicide's finding of systemic failures in support services for defence members and veterans, with the commission emphasising the need to help military personnel transition to civilian life. (RMS)

News

The crypto takes a breather after growth

Market Overview

The crypto market capitalisation has changed little over the past 24 hours, hovering around $2.57 trillion, with assets moving in different directions. Markets are likely to prefer a wait-and-see approach ahead of decisions by the Bank of Canada, the Fed, the ECB and the Bank of England over the next couple of days. Officially, markets are expecting a hawkish tone, so a focus on the economy could spur active buying.

The sentiment index plummeted to 26, falling below last week’s lows, reflecting a return of fear to the markets. The inability to hold above 50 since September remains a key sign of bearish sentiment.

Over the past two days, Bitcoin has lost approximately $4K from peak to trough at $75.6K, but on Wednesday, it turned higher, attempting to consolidate above $77K. Thus, Bitcoin has broken out of its upward trend but has not yet confirmed a reversal; therefore, we can only note a slowdown in growth at the 50% mark of the January-February decline.

News Background

The $80K level remains an important psychological barrier, around which a large volume of options is concentrated, GSR notes. QCP Capital considers $82K to be a key resistance level.

Bernstein regards Bitcoin’s February low of $60K as a “clear bottom” and expects a “higher and structurally longer bull cycle” going forward. The main driver of optimism remains a steady inflow of capital from institutional investors.

Bitcoin is no longer merely an “interesting asset” for companies seeking to remain competitive, Tim Draper, founder of venture capital firm Draper Associates, stated. According to him, firms must hold a portion of their reserves (5–15%) in BTC to avoid being financially irresponsible towards their shareholders.

Patrick Witt, Executive Director of the US Presidential Council on Digital Assets, announced an “important statement” regarding the US strategic Bitcoin reserve, which will be made in the coming weeks.

Bitmine, the largest publicly traded corporate holder of Ethereum, announced the acquisition of over 5 million ETH over 10 months, at an average cost of $2,369 per ETH. The company’s reserves have reached nearly 5.08 million ETH, representing 4.21% of the Ethereum supply.

News

Pop Culture/WWE

Roman Reigns Sweats Through Epic Promo Amid Arena Heat in Laredo

A power outage killed air conditioning at Sames Auto Arena, turning Monday Night Raw into a sauna with fans drenched and wrestlers glistening under pyro-lit lights. Reigns cut a fiery main event promo on Fatu's World Heavyweight Title shot at Backlash on May 9 in Tampa, listening to The Usos' warnings before greenlighting the match—only for Fatu to ambush him with a brutal Tongan Death Grip post-promo. Fans flooded social media with memes of Reigns' sweat-drenched look, declarations of stanning the champ, and hype for the Bloodline clash, proving his unbreakable draw even as some Cody Rhodes fans pushed back. (Media Man Peg-On): So pumped for the main event of WWE Backlash. We smell a Bloodline screw-job finish, but we shall see.

News

WWE NXT/Wrestling

NXT Debuts EVIL, Lizzy Rain, and Will Kroos in Roster Shake-Up

WWE NXT's April 28 episode on The CW featured six debuts, including former NJPW star EVIL's chilling arrival targeting NXT Champion Tony D'Angelo, rocker Lizzy Rain's dominant win over Nikkita Lyons with her Thunderstruck finisher, and indie powerhouse Will Kroos joining a beatdown on D'Angelo. John Cena hyped EVIL with his classic promo quote, while fans praised the secrecy around Kroos and Rain's heavy-metal entrance. Other newcomers like Tristan Angels, Kam Hendrix, and Tate Wilder added to the stacked night, setting up fresh storylines for titles and rivalries. (Media Man Peg-On): NXT needed some fresh faces and new blood to replace some of the WWE main roster call-ups; Shawn Michaels and Robert Stone one again deliver. It's almost a new era kinda feeling and vibe with the shake-ups. Fans pumped for the upcoming main roster debuts of Blake Monroe and Ricky Saints.

News

April 30

Elon Musk Testifies Against OpenAI in Breach of Mission Trial

Musk, who co-founded OpenAI in 2015 and invested $38 million, accused Sam Altman and the company of abandoning its open-source, safety-focused mission after partnering with Microsoft for billions. He warned that advanced AI could arrive next year, either boosting prosperity or posing existential dangers, and urged instilling human values early. OpenAI's lawyers countered that Musk supported the for-profit move and sought control himself, while the trial could force a nonprofit return or massive damages. (Media Man Peg-On: Musk vs The Rest)!

News

The crypto market is falling, but Doge is on the rise

Market Overview

The crypto market cap has fallen by 1.09% over the past 24 hours to $2.53 trillion. This marks the third consecutive day of a gradual market decline, which appears to be a technical shake-out rather than a trend reversal. Dogecoin (+3.3%) is once again leading the gains, along with Tron (+0.6%) and Aptos (+0.1%).

Among the underperformers are Aave (-5.7%), Trumpcoin (-5.3%) and The Graph (-5.3%).

Bitcoin is leading the decline in cryptocurrencies, having switched to a sell-on-rally mode over the last three days. This is clearly visible in the intraday pattern of recent days, where a gradual rise has given way to a decline at roughly the same pace. If we view the latest move as a technical correction, its potential target appears to be the area around $74K, where the 61.8% Fibonacci retracement line lies. The March peak levels also lie here, reinforcing the significance of this level.

Dogecoin stands out modestly from the crowd of altcoins, leading the growth of top coins for the third day in a row and marking the fifth week of an uptrend. The $0.087 area has become a pivot point, where the coin also saw steady demand in 2024 and where there were strong buy orders on the slippage in October 2025. At the same time, current prices near $0.105 are more than 20% above that level, indicating the start of a bull market, according to traditional financial metrics. It is still too early to speculate on expectations of multiple-fold growth, as was the case two years ago, since this would require a radical shift of all cryptocurrencies into a bull market. But who knows, perhaps we are seeing the first signs of recovery after the crypto winter?

News Background

The crypto market entered a neutral phase in the second quarter: there is no clear trend, and economic and political factors are having a key influence on market dynamics, according to Coinbase. Events in the Middle East and fluctuations in oil prices remain among the main drivers.

Net inflows of Bitcoin to trading platforms have risen to 30-day highs, notes analyst Woominkyu. In his view, whales are transferring assets to exchanges for subsequent sale.

Spot trading volumes for Bitcoin on leading exchanges have fallen to their lowest levels since September–October 2023, notes analyst Darkfost. Alphractal also highlights the cooling of investor interest. The number of Google searches for cryptocurrencies has reached a three-year low.

73% of respondents believe Bitcoin's current price is undervalued, according to a survey of 100 institutional and private investors conducted by Coinbase and Glassnode. They remain cautiously optimistic and expect most digital assets to recover within the quarter.

The Governor of the Czech National Bank has proposed adding Bitcoin to the central bank’s reserves to help control inflation. Despite its volatility, BTC could generate long-term returns, so it makes sense to allocate 1% of the state reserves to it. (FxPro)

News

April 28

Pop Culture/Pro Wrestling/WWE/NXT

EVIL From Japan Makes NXT Debut; Faced Off With Tony D!

Blake Monroe Buried in Dramatic NXT Graveyard Farewell; The Glamour Heading To Main Roster

NXT's Ricky Saints Heading To WWE SmackDown

News

Google, Meta shift $11b offshore, pay just $140m in tax

Technology firms Meta and Google have come under ongoing criticism over the fact that they seem to pay very little tax on the huge amount of revenue they generate in Australia. The criticism comes in particular from companies that must compete with them, including banks and media companies, while the federal government is set to force them to enter into commercial agreements with Australian news publishers. The criticism regarding the low amount of tax that Google and Meta is not likely to go away, given the revelation that they transferred almost $11 billion to offshore entities in service fees and reseller payments over the past year, but only paid just over $140 million in tax. (RMS)

News

Elon Musk's OpenAI Trial Jury Selected in Oakland

Jury selection finished Monday in federal court in Oakland, California, for Musk's civil suit against OpenAI, Sam Altman, and Greg Brockman. Musk, who helped launch the nonprofit in 2015 with $45 million and no equity, claims its for-profit pivot—now valued at $852 billion—betrays the original mission of open AGI for humanity's benefit. He's seeking to unwind the structure and potential $134 billion in damages, while OpenAI calls the case baseless jealousy; opening statements start Tuesday with testimony from Altman and Microsoft CEO Satya Nadella expected. The jury's findings will guide Judge Yvonne Gonzalez Rogers in a trial set to last two to four weeks. (Media Man Peg-On): Musk vs Altman. Pick'em Title, Who you got?!

News

News Lead Up

WWE/Pop Culture

Paul Heyman Praises Lil Yachty Amid WWE Celebrity Backlash

On SmackDown, Yachty celebrated new U.S. Champion Trick Williams' WrestleMania 42 victory over Sami Zayn, but Zayn ambushed them unmasked as a Gingerbread Man with a Helluva Kick. Paul Heyman endorsed Yachty as a respectful crossover star who honors WWE's history and fans, countering backlash from viewers upset over recent talent cuts like Aleister Black and Karrion Kross. While some fans call it unwanted filler, others praise the fun energy as WWE balances celebrities with homegrown stories ahead of Backlash. (Media Man Peg-On): We're going with Heyman on this. Yachty is great and over with the audience for the most part.

News

UFC/MMA

(Australia)

UFC Fight Night in Perth Features Main Event Between Jack Della Maddalena and Carlos Prates

UFC Fight Night is set for Perth, Western Australia, headlined by a welterweight bout between top-ranked fighters Jack Della Maddalena and Carlos Prates. The event, promoted as UFC Perth, airs live on Paramount Plus. (Media Man Peg-On): On paper this Fight Night down under should be stronger/better than some of their previous fight nights are far as match quality.

News

Pop Culture/Lucha Libre

AAA Announces New General Manager Reveal on May 23

On the April 25 episode of AAA on Fox, President Marisela Peña announced that Lucha Libre AAA Worldwide will get a new General Manager, with the live reveal set for May 23 in Mexico City. This follows her son Dorian Roldán's recent plea for the role, which she decided to open to other candidates after careful thought. Fans are speculating on names like Zelina Vega, Rey Mysterio, or even The Undertaker, amid AAA's growth since WWE's majority stake acquisition last April and its new Fox broadcasts blending lucha action with WWE polish. (Media Man Peg-On): Ariba. Triple A has massive influence from The Undertaker, and it's paying off as far as entertainment value for fans and in other creative and business ways from what we see and hear. Can see see Danhausen in Triple H also? Lucha Hausen!

News Lead Up

April 23

(Wall St, New York) : April 24 (Sydney, Australia)

UFC - MMA Building Stars Again

New York Kind Of Feeling

US Stocks - Black Friday - Black-ish Thursday into Friday

Post WrestleMania; Road To WWE Backlash 2026

WWE Management And Wrestlers Bullish; Wrestling and Boxing

Sports Biz Event Tickets And Merch Drive

Danhausen Lifts WWE Merch Hausen

Traditional Big Tech Sector Takes Big Hit April 23

Media Man Group Weekly Series

News Lead Up

ASX 200 futures down 4 points: 0.1% to 8828

AUD -0.4% to US71.30¢

Bitcoin $78,168.22 +0.52%

Dogecoin $0.09776 +2.24%

Ripple aka XRP $1.4374 +1.48%

News

News Flashback

November 2025

Polymarket Partnership Could Be a Game Changer for TKO Group Holdings (TKO)

Nov 17

(In Case You Missed It)

Polymarket/UFC/TKO

Polymarket recently announced a multi-year partnership making it the Official and Exclusive Prediction Market Partner for UFC and Zuffa Boxing, introducing real-time fan prediction metrics directly into UFC broadcasts and social media experiences.

This collaboration marks the first time major sports organizations have integrated prediction market technology into the live fan experience, creating new ways for audiences to interact and for TKO's sports brands to differentiate themselves.

We'll explore how this innovative fan engagement initiative could strengthen TKO Group Holdings' investment narrative by deepening audience connection and content value.

What Is TKO Group Holdings' Investment Narrative?

To see the value in TKO Group Holdings as a shareholder, you really have to believe in its ability to keep building out top sports entertainment brands like UFC and WWE into global, multi-platform franchises. A lot of the story is about continuing to grow earnings and revenue faster than the overall market, attract loyal audiences, and evolve with changes in media rights, streaming, and digital fan engagement. Recent announcements, such as the multi-year partnership with Polymarket, reflect TKO’s push to unlock new monetization avenues and deepen fan involvement.

However, it’s unlikely this news will materially change the core short-term catalysts, which are still dominated by performance in key international deals, broadcast partnerships, and the rollout of new events. The biggest risks remain legal challenges, compression of media rights value, and questions about board experience. The new fan engagement efforts add differentiation, but don’t directly reduce these core risks for now. On the flip side, investors should pay close attention to ongoing legal proceedings against TKO and UFC.

TKO Group Holdings' shares have been on the rise but are still potentially undervalued by 15%.

Ten retail investors in the Simply Wall St Community produced fair value estimates for TKO ranging from US$63.92 to a very large US$37,618.47. While community views can be widely split, ongoing legal challenges remain a topic several market participants keep circling back to as a concern for TKO’s future performance. Explore these diverse perspectives and see how the risks and opportunities stack up.

Historical Data and Intel

TKO Group: News

News Flashback

Insider Buying and Selling at TKO Group

In related news, Director Nick Khan sold 45,168 shares of the company's stock in a transaction on Monday, July 21st. The shares were sold at an average price of $170.82, for a total value of $7,715,597.76. Following the completion of the sale, the director owned 156,494 shares in the company, valued at $26,732,305.08. This represents a 22.40% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission. Over the last 90 days, insiders sold 73,725 shares of company stock valued at $12,767,807. Corporate insiders own 61.30% of the company's stock.

Wall Street Analyst Weigh In

TKO has been the subject of a number of recent analyst reports. Baird R W raised TKO Group to a "strong-buy" rating in a research report on Friday, September 5th. Zacks Research upgraded TKO Group from a "strong sell" rating to a "hold" rating in a research note on Tuesday, September 2nd. Bank of America upped their target price on TKO Group from $200.00 to $210.00 and gave the company a "buy" rating in a report on Tuesday, August 12th. Robert W. Baird began coverage on TKO Group in a report on Friday, September 5th. They set an "outperform" rating and a $225.00 target price for the company. Finally, Roth Capital raised their target price on TKO Group from $208.00 to $210.00 and gave the company a "buy" rating in a research report on Tuesday, August 12th. One analyst has rated the stock with a Strong Buy rating, fourteen have issued a Buy rating and four have given a Hold rating to the company's stock. According to data from MarketBeat, the stock has a consensus rating of "Moderate Buy" and a consensus price target of $192.21.

TKO Group Stock Up 0.0%

Shares of NYSE:TKO traded up $0.09 during midday trading on Friday, hitting $202.33. 897,072 shares of the stock were exchanged, compared to its average volume of 683,611. TKO Group Holdings, Inc. has a 52-week low of $114.01 and a 52-week high of $204.10. The business's fifty day simple moving average is $178.94 and its two-hundred day simple moving average is $165.22. The company has a debt-to-equity ratio of 0.28, a quick ratio of 1.30 and a current ratio of 1.30. The company has a market capitalization of $40.12 billion, a PE ratio of 83.61 and a beta of 0.79.

TKO Group (NYSE:TKO) last issued its quarterly earnings results on Wednesday, August 6th. The company reported $1.17 earnings per share (EPS) for the quarter, missing the consensus estimate of $1.23 by ($0.06). TKO Group had a net margin of 5.40% and a return on equity of 2.82%. The business had revenue of $1.31 billion during the quarter, compared to analyst estimates of $1.23 billion. During the same period in the prior year, the business posted $0.72 earnings per share. The company's revenue for the quarter was up 53.7% compared to the same quarter last year. As a group, research analysts predict that TKO Group Holdings, Inc. will post 3.88 earnings per share for the current fiscal year.

TKO Group Increases Dividend

The business also recently declared a quarterly dividend, which will be paid on Tuesday, September 30th. Stockholders of record on Monday, September 15th will be paid a $0.76 dividend. This is an increase from TKO Group's previous quarterly dividend of $0.38. The ex-dividend date of this dividend is Monday, September 15th. This represents a $3.04 dividend on an annualized basis and a dividend yield of 1.5%. TKO Group's dividend payout ratio (DPR) is currently 62.81%.

TKO Group Profile

TKO Group Holdings, Inc operates as a sports and entertainment company. The company produces and licenses live events, television programs, and long-form and short-form content, reality series, and other filmed entertainment on digital and linear channels and via pay-per-view. It is involved in the merchandising of video games, apparel, equipment, trading cards, memorabilia, digital goods, and toys, as well as sale of travel packages and tickets.

News Flashback

TKO Group Holdings, Inc. is an American sports and sports entertainment company. Established on September 12, 2023, the public company was formed by a merger between Endeavor subsidiary Zuffa—the parent company of mixed martial arts promotion Ultimate Fighting Championship —and the professional wrestling promotion World Wrestling Entertainment. TKO is led by CEO Ari Emanuel and president Mark Shapiro, both of Endeavor; Dana White and Nick Khan retained their roles as CEOs of UFC and WWE respectively upon the merger, while WWE co-founder Vince McMahon served as executive chairman until resigning from the company in January 2024 amid a sex trafficking scandal. The merger marked the first time that WWE has not been solely and primarily majority-controlled by the McMahon family, which founded the company and owned it for over 70 years. As of 2024, the UFC and WWE were the two most valuable combat sports organizations in the world according to Forbes. UFC was listed as the most valued mixed martial arts company with a revenue of $1.406 billion and WWE being the most valued professional wrestling promotion with a revenue of $1.398 billion in 2023. (Wikipedia)

TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans.

TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality. (Credit: TKO Group)

News

Best Quotes Of The Day

"An investment in ones self is always the best bet" Greg Tingle, Media Man Group

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2025 year in review: 8 areas with research breakthroughs

(In Case You Missed It)

Google x LinkedIn Pulse
https://linkedin.com/pulse/2025-year-review-8-areas-research-breakthroughs-google-ctpke/

December 27, 2025

This article was written by Jeff Dean, Chief Scientist, Demis Hassabis, CEO Google DeepMind and James Manyika, SVP Research, Labs, Technology & Society.

2025 has been a year of extraordinary progress in research. With artificial intelligence, we can see its trajectory shifting from a tool to a utility: from something people use to something they can put to work. If 2024 was about laying the multimodal foundations for this era, 2025 was the year AI began to really think, act and explore the world alongside us. With quantum computing, we made progress towards real-world applications. And across the board, we helped turn research into reality, with more capable and useful products and tools making a positive impact on people's lives today.

Here’s a look back at some of the breakthroughs, products and scientific milestones that defined the work of Google, Google DeepMind and Google Research in a year of relentless progress.

Delivering breakthroughs on world-class models
This year, we significantly advanced our model capabilities with breakthroughs on reasoning, multimodal understanding, model efficiency, and generative capabilities, beginning with the release of Gemini 2.5 in March and culminating in the November launch of Gemini 3 and the December launch of Gemini 3 Flash.

Full article and coverage

LinkedIn Pulse
https://linkedin.com/pulse/2025-year-review-8-areas-research-breakthroughs-google-ctpke/

Google LinkedIn
https://linkedin.com/company/google/posts/

Social Media

Media Man Peg On

Google, LinkedIn and Search Engine Journal team effort. Google in the top mix for A.I in 2025. A few other contenders. We all know who they are, right Elon. This year was one of more rapid change in tech biz. One for those who study Charles Darwin: Darwinism approach helped paved the path forward on many fronts. Way back when Mr Darwin said/scribed "It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change". I'll say, this is just the early stages, as much as one can get torn about technology changes and rapid push and adoption. Spanning the decades for us, from trucks, construction worker, journo, media agent, publisher and beyond, now working in and around SEO and content publishing to boot. it was often about change and adaption to new environments. Google and Alphabet have been a staple of the journey for over 3 decades so far, and no signs of slowing down captain and crew at LinkedIn, SEJ and Google. Adjust the sail and rudder again. More code, reef, obstacles and opportunities ahead. Fair winds, and seize the day.

X Wrestling News via Media Man Int

X MMA News via Media Man Int

X wins Media Man 'Social Media Platform Of The Year' award

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Google Trends

Search Engine Directory - Media Man Int and Media Man Australia

Niche media, marketing and media campaigns the way to go, says Media Man agency

LinkedIn News: Australia

Wrestling Podcasts and More: Media Man Int and Media Man Australia

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Media Man Int X

Elon Musk’s X Files Antitrust Suit Against Global Advertising Alliance

August 6, 2024

Elon Musk’s social media platform X has launched a significant antitrust lawsuit against the Global Alliance for Responsible Media (GARM) and several of its member companies, alleging an illegal ad boycott that targeted the platform. The lawsuit, filed in Texas, is aimed at GARM, its parent firm World Federation of Advertisers (WFA), and members including CVS Health, Mars, Orsted and Unilever.

In an open letter to advertisers, X CEO Linda Yaccarino highlighted the reasons behind the lawsuit, stating that it was a direct response to GARM’s actions which allegedly cost the company billions of dollars. “This is not a decision we took lightly, but it is a direct consequence of their actions,” Yaccarino wrote. “The illegal behavior of these organizations and their executives cost X billions of dollars” per The New York Post.

The lawsuit is seeking trebled compensatory damages and injunctive relief, according to a complaint viewed by The New York Post. GARM, led by Robert Rakowitz, is an initiative of the WFA, which represents many of the world’s largest companies and ad organizations, including Disney and Coca-Cola. Its members control 90% of global marketing spending, nearly $1 trillion per year.

Yaccarino emphasized that the issue extends beyond financial damages. “This case is about more than damages — we have to fix a broken ecosystem that allows this illegal activity to occur,” she added.

According to The New York Post, the suit argues that the boycott undermined the marketplace of ideas by financially harming certain viewpoints over others. (Credit: PYMNTS)

Full article and coverage via PYMNTS

https://pymnts.com/cpi-posts/elon-musks-x-files-antitrust-suit-against-global-advertising-alliance/

PYMNTS is a former Media Man 'Business News Outlet Of The Month' award winner and finalist

News

Elon Musk takes GARM, several companies to court over alleged advertising boycott of X outlined in bombshell report

August 7, 2024

Tech billionaire Elon Musk has taken several companies and an advertising alliance to court over allegations of a "boycott" of X.

Elon Musk has waged “war” against advertisers as his social media platform X filed an antitrust lawsuit against a global ad alliance and several major companies, accusing them of illegally boycotting the site.

X filed a suit in a federal court in Texas against the World Federation of Advertisers (WFA), the Global Alliance for Responsible Media (GARM) and its members CVS Health, Mars, Orsted and Unilever.

The suit comes after a report from the US House of Representatives Judiciary Committee found GARM and its members “directly organised boycotts” and employed other indirect tactics to target disfavoured “platforms, content creators” and news organisations to demonetise them.

It alleges that GARM’s boycott led advertisers to pull money from X under the guise of “brand safety” concerns.

X’s CEO Linda Yaccarino argued this tactic hindered users on the social media platform from accessing a wide breadth of ideas by funding alternative viewpoints.

“The consequence - perhaps the intent - of this boycott was to seek to deprive X’s users, be they sports fans, gamers, journalists, activists, parents or political and corporate leaders, of the Global Town Square,” she wrote.

“To put it simply, people are hurt when the marketplace of ideas is undermined and some viewpoints are not funded over others as part of an illegal boycott.”

Mr Musk shared his colleague’s statement to the platform and boldly declared: “We tried peace for 2 years, now it is war.”

He later encouraged “any company who has been systematically boycotted” to file a suit.

Following his post, video sharing platform Rumble joined Mr Musk’s lawsuit, claiming it has also been impacted towards GARM’s alleged skew away from right wing voices and ideologies.

The platform announced its move on X where it accused GARM of being “a conspiracy to perpetrate an advertiser boycott of Rumble and others, and that's illegal”.

Since Musk took over the social media platform in October 2022, X has suffered a serious dive in ad dollars with the platform taking in US$2.5 billion in 2023, according to Bloomberg.

This was down from the US$1bn it was bringing in every quarter of 2022.

Musk triggered controversy again in November 2023 when he endorsed an anti-Semitic conspiracy theory that Jewish communities push “hatred against whites”.

The X owner responded: “You have said the actual truth,” sparking an advertiser exodus that was reported to have lost the company as much as $75m, per The New York Times.

He made headlines again in the same month after blasting advertisers boycotting the social media platform, boldly declaring: “Go f**k yourself”.

“If somebody is going to try to blackmail me with advertising, blackmail me with money, go f**k yourself. Go f**k yourself. Is that clear? I hope it is,” he said. (Sky News Australia)

Full article and coverage via Sky News Australia

https://www.skynews.com.au/business/media/elon-musk-takes-garm-several-companies-to-court-over-alleged-advertising-boycott-of-x-outlined-in-bombshell-report/news-story/7bac6243aada770042d14ca84afc23e7

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August 7, 2024

Australian Dollar: $0.6520 USD (up $0.0024 USD)

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WWE surpasses 100 million subscriber mark on YouTube - March 8, 2024

WWE, part of TKO Group Holdings, today surpassed 100 million subscribers on its official YouTube channel, becoming one of only 10 channels worldwide to achieve the milestone.

The return of Dwayne “The Rock” Johnson has helped supercharge the channel’s subscriber total in recent months, highlighted by the WrestleMania XL Kickoff event in Las Vegas on Feb. 8, which added more than 100,000 subscribers in a day. Every segment featuring “The Rock” since his surprise SmackDown return on Sept. 15, 2023, has drawn more than one million views. Prior to The Rock’s return to WWE television in September, the company was tracking to reach the 100 million subscriber milestone in late April.

With more than 100 million subscribers and 81 billion lifetime views, WWE is the largest sports channel on YouTube and No. 10 overall. The new subscriber total is more than the NBA, NFL, MLB and NHL combined.

An early adopter of the platform, WWE joined YouTube in 2007 and has since created and curated exclusive and original content to super serve the WWE Universe. Today, the channel combines premiere in-ring action highlights from Raw, SmackDown, NXT and premium live events, archival premium live event footage, exclusive interviews and content featuring Superstars, weekly episodes of WWE's The Bump, post-event press conferences and more.

Much of WWE’s success on the platform is owed to original programming created specifically for YouTube. Productions such as WWE Playback, where Superstars rewatch classic matches; WWE Now, a news series covering all things WWE; and popular highlight compilations like WWE Top 10 and WWE Playlist have driven massive growth for the channel.

*click here for full article

(WWE.com)

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WWE surpasses 100 million subscriber mark on YouTube - March 8, 2024

WWE, part of TKO Group Holdings, today surpassed 100 million subscribers on its official YouTube channel, becoming one of only 10 channels worldwide to achieve the milestone.

*click here for full article

(WWE.com)

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News Flashback

Facebook

More than 70 rights groups have asked Facebook to clarify its policies for removing content, especially at the behest of governments, alleging the company has repeatedly censored postings that document human rights violations.

In a letter sent to Facebook chief executive Mark Zuckerberg, the organisations criticise the social media company for cases in recent months where it has deleted content involving police violence, removed iconic imagery from the Vietnam War and briefly suspended accounts belonging to two Palestinian journalists.

"News is not just getting shared on Facebook: it's getting broken there," read the letter, whose signatories include the American Civil Liberties Union, Sierra Club, Center for Media Justice and SumOfUs.

"When the most vulnerable members of society turn to your platform to document and share experiences of injustice, Facebook is morally obligated to protect that speech," it continued.

Facebook's content policies have come under growing international scrutiny amid several controversial takedowns and reversals in recent months, including the company's handling of an iconic Vietnam war photo showing a naked girl burned by napalm.

A Facebook spokeswoman said the company was reviewing the letter.

"We welcome feedback from our community as we begin allowing more items that people find newsworthy, significant, or important to the public interest," the spokeswoman said.

Facebook announced last month it would begin weighing news value more heavily when deciding whether to block content.

(Reuters)