UFC played chicken with Fox and lost; WWE lays the SmackDown with FOX


UFC played chicken with Fox and lost; WWE lays with the SmackDown with FOX - June 2018

ESPN+ gains much needed extreme sports content

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by Greg Tingle

MMA and pro wrestling fans, if you blinked and missed it, it's been a historic fortnight for major sports media deals in the United States, with international implications.

According to world renown wrestling and MMA journalist, Dave Meltzer of Wrestling Observer Newsletter, it appears that the new five year pact between ESPN and the UFC was the UFC’s back up plan - read second choice.

In the latest edition of the Wrestling Observer Newsletter, Meltzer broke down how UFC officials were aiming to continue its partnership with FOX Sports, but the network balked at the price tag.

It appears that FOX, when making the deal, was not willing to continue its previously on the table $200 million offer for UFC, since the next day reports were that UFC’s television rights were going to ESPN for $150 million in a separate deal from the ESPN+ streaming deal announced last week.

The splitting of the rights between Rupert Murdoch's FOX and ESPN+ was possible, but according to Meltzer’s sources FOX was not willing to pay the $10 million per show cost, and pulled their offer.

Meltzer was also advised by his source that, “UFC played chicken with FOX and lost” which opened up for the WWE’s alleged $205 million dollar deal to bring their Tuesday night Smackdown Live programming to Fox on Friday night’s starting next fall.

According to his sources, Meltzer claimed that Fox saw more value in a potential deal with the WWE for their Smackdown Live brand, which would be 52 weeks of first run content, instead of 20 UFC shows and other “ancillary” content.

The after effects of the UFC - FOX situation, found WWE's top brass in a meeting with the Murdoch FOX executives. Rupert Murdoch even told WWE's team including Triple H and Stephanie McMahon that "NBCUniversal are embarrassed by your product", as part of his bold pitch. It worked a charm,

WWE - FOX five-year, $1 billion deal for SmackDown

The mega deal puts Fox in the Vince McMahon business. McMahon is currently looking for a home for his upcoming XFL relaunch that fans and media are hotly anticipating, and with McMahon and son-in-law, Triple H, you know they always have a side project or two in the works, be it a WWE NXT like venue, or maybe even a new version of the most loved WWF talk show TNT (Tuesday Night Titans) from the 80s, which is now available on the WWE Network.

Wrestling fans, or to those looking to check out sports entertainment a little bit closer, WrestleMania season appears to be coming early this year. SummerSlam is on the horizon in the United States, as part of their sizzling summer. It's winter here in down under Australia but the WWE action is sure to heat things up whether you get your hit via WWE.com, WWE Network, 9GO!, Foxtel, or may the GLOW girls on Netflix are your things. Either way, pro wrestling and sports media executives are pleased your tuning in for the action, and so are we.

Sources: Wrestling Observer Newsletter WWE.com ESPN Fox Sports

 

Vince McMahon circa 1984. World Wrestling Federation's pro wrestling has certainly become WWE's sports entertainment.

 

Vince McMahon (WWE) and Dana White (UFC)

 

WWE Network for more hardcore WWE and pro wrestling fans

 

FOX Studios Australia. Could it be possible that one day the WWE will tape wrestling shows from Fox Studios or Hordern Pavilion at Moore Park in Sydney's east? WWE's style of pro wrestling, Sports Entertainment, might be one of the few attractions that could pull a huge crown to the Entertainment Quarter precinct on an ongoing basis. EQ Moore Park needs more foot traffic according to many business residents that the Media Man agency has spoken to. Hordern Pavilion was the last Australian FOX related venue to showcase professional wrestling in Australia - the AWF show in 2003. Sydney's eastern suburbs misses professional wrestling. Wrestling fans of the east are wrapt that IWA recently performed at The Juniors Kingsford, however there is nothing quite like the WWF. As Vince McMahon, Stephanie McMahon and Triple H say, anything is possible in the WWE.

 

ESPN + sports fans can look forward to more extreme sport, courtesy of the UFC. So much more than just colleague basketball. Expect eSport coverage to ramp up as media companies look to cash in on the growing eSports phenom. New Japan Pro Wrestling superstar wrestler Kenny Omega has inked a deal with CEO Gaming in Florida, USA. It will be interesting to see how much coverage ESPN and FOX Sports give this. New Japan Pro Wrestling is broadcast via AXS which sports tycoon Mark Cuban heads up. New Japan's recently appointed president, Harold Meij, recently said "Long term, I want us to trouble WWE. If you just look at our product you'll see that's not out of the question." There you go sports fans, the heat is on in the professional wrestling aka sports entertainment world.

 

GLOW (Gorgeous Ladies Of Wrestling). Not to be outdone, the GLOW girls are back on Netflix Australia for Season 2. WWE Women are known to sometimes #glow on their social media accounts.


FOX Studios Australia

 

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