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Virgin
Games hires Latitude to raise profile - NMA Magazine
- 16th April 2009
Virgin
Games is to ramp up its marketing activity as it expands
its portfolio of online games to make the most of
traffic to gambling sites. Virgin Games, which was
launched three years ago and has casino, poker and
bingo sites, has appointed Latitude as is first search
optimisation agency to ramp up content on its properties
and gain prominence on search engines. The company
is also increasing display, affiliate and paid search
activity, taking advantage of Google's decision...
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